"That is the next shift that's going to be the tug-of-war. If not in this upfront, definitely by 2024-25," the holding company's head of … Read the whole story

"We're finalizing that over the next week or so," GroupM Global Director of Business Intelligence Kate Scott-Dawkins disclosed during the weekly "This Week, Next … Read the whole story

"We are proud to provide the technology solutions that enable Salem Media Group to improve the overall listening experience while maximizing inventory monetization and … Read the whole story

Hey, I know that headline sucks, but it's not mine. It is what ChatGPT suggested when I asked it to write one as part … Read the whole story

Fabre-Hernoux says privileged access to the inside thinking about and application of some of the most powerful consumer data insights in the world prepared … Read the whole story

The first thing I noticed when I received a copy of the 2023 Edelman Trust Barometer was that none of the photographic images used … Read the whole story

Funny people charged with unusual misdemeanors parade in and out of the new "Night Court" on NBC. Read the whole story

Parents of children who attend private schools were the most likely to see social media as a distraction. Read the whole story

Multiplatform effort is likely the first to ever combat counterfeit meds -- a dangerous and growing problem, according to the campaign's cast of backers. Read the whole story

"AI has the potential to drive an explosion of creativity," said Paul Hennessy, Shutterstock CEO, adding that the company's expanded relationship with Meta aligns … Read the whole story

Activist investor Nelson Peltz wants to see major changes in Disney, with a stronger focus on profitability, which could bring major disruption for what … Read the whole story

FAST services' share of total U.S. TV ad revenue is projected to jump from 17% in 2023 to 35% by 2025. Read the whole story

YouTube is testing free, ad-supported streaming channels, putting it in direct competition with Roku and Pluto TV, among others. Read the whole story

Retailers gain AI tools from Google Cloud to streamline in-store shelf checking and create more natural online shopping experiences through enhanced personalization, recommendations and … Read the whole story

Globally, the movie is now at $1.89 billion, placing it in seventh place for movie box-office revenue for all time. Number one is the … Read the whole story

The new moniker took effect Jan. 15, to coincide with the release of MGM+'s third season of "Godfather of Harlem." MGM+ President Michael Wright … Read the whole story

With 16 connected devices now the average, consumers value TV interoperability and yearn for control-hub capabilities. Read the whole story