Many online ad practices are "unfair, deceptive, and privacy-invasive," writes Brooklyn Law School professor Jonathan Askin in a petition in which he urges the … Read the whole story

The quest for new ad currencies is getting crowded and noisy, if not actually cross-purposed. What the industry needs is an actual joint committee … Read the whole story

The role is new as the WPP media arm has combined the CEO EMEA & UK roles for the first time. Krichefski was previously … Read the whole story

AMC Networks will offer a live, in-person upfront presentation on April 18. AMC is going ahead with the event despite recently making significant staffing … Read the whole story

"Abbott Elementary" and "Ghosts" were both panned here in the "TV Blog," but nevertheless went on to fame and fortune. Read the whole story

At a time when plenty of consumer marketers are leaning into acronyms like ESG -- environmental, social and governance -- as part of their … Read the whole story

Netflix massively over-delivered for new subscribers in Q4, stunning industry observers -- and announced a major management change, with longtime CEO Reed Hastings transitioning … Read the whole story

TV viewers are more concerned about seeing "entertaining" ads -- and ones that offer "value" -- than seeing "fewer ads," a study from media … Read the whole story

Working with creators and influencers from 44 countries, Air Media-Tech translates content into over 20 languages so creators can more easily expand to global … Read the whole story

Employees will remain on the company's payroll for 60 days and receive at least 16 weeks of salary in severance, along with other benefits. Read the whole story

70% went to digital channels, up from 54% in 2021, reports MediaRadar. Read the whole story

AmazonSmile will remain open until Feb. 20, 2023. Charities that have participated in the AmazonSmile program will receive a one-time donation from the company … Read the whole story

The sophisticated ad-fraud operation, VASTFLUX, consisted of more than 1,700 spoofed apps targeting 120 publishers. It placed JavaScript code into digital ads running across … Read the whole story

The CW has made an exclusive deal with upstart golf tour LIV Golf, a Saudi-funded sports group -- the first U.S broadcast TV network … Read the whole story