Criteria includes minimum requirements covering Big Data, privacy, transparency and interoperability, as well as seeking Media Rating Council accreditation. Read the whole story
Question: If a company gets the JIC's stamp of approval, why would it go through time and expense of an MRC audit simply to … Read the whole story
Lululemon, Subaru and Brand Oprah all got slapped by the perpetually irritated Rock in Netflix's first-ever live entertainment special. Read the whole story
Mel Brooks fans will eat up this new limited series on Hulu positioned as a sequel to Brooks' 1981 movie "History of the World, … Read the whole story
Along with additional creative tools, Meta is extending Facebook Reels from one minute to 90 seconds on Facebook, following a trend that social-media platforms … Read the whole story
If a new bill submitted to Florida's legislature this week becomes law, "Red, White & Blog" could end up in big trouble. That's because … Read the whole story
The TikTok Now activation is designed to build fan engagement throughout the tournament. Read the whole story
Company leaders across industries understand what's at stake right now and are leaning into the types of brand-building activities that can position them competitively … Read the whole story
The agency teamed with a group at Miami's Alliance For LGBTQ Youth to publish a new children's book designed to counter the chilling effect … Read the whole story
Five publishers will take part in six-month pilot project, and another 10 will also publish the content. Read the whole story
TV stations and other platforms have "less and less quality programming, as legacy media companies now launch all their new shows direct to streaming," … Read the whole story
Siding with Google, a federal appellate court has refused to intervene in a privacy battle over the Chrome browser's incognito mode. Read the whole story
The bill, which awaits the governor's signature, also would require social-media platforms to obtain parental consent before allowing minors to have accounts. Read the whole story
Globally, the most common forms of discrimination in our industry occur on the basis of family status and age, not gender or skin color. Read the whole story
The three most common questions media directors ask about their internal media organizations. Read the whole story
DoubleVerify's Authentic Direct provides a direct link to an advertiser's suitability profile and automates targeting, company claims. Read the whole story
MGM's "Creed III" over-delivered with a $58.7 million North America debut, according to Comscore. Film analysts were estimating that the "Creed III" box office … Read the whole story