by Joe Mandese
Just weeks after pulling its massive media account from long-time agency Horizon, new data reveals that GEICO has become a lot less massive as … Read the whole story
COMMENTARY
by Joe Mandese
Mobile marketing platform AppsFlyer this week named Andreas Naumann its -- and likely the ad industry's -- first anti-fraud evangelist. In this Q&A, he … Read the whole story
by Joe Mandese
The biggest media beneficiaries of the revised estimates are radio and cable TV, while broadcast, CTV and digital were all taken down in total … Read the whole story
by Karlene Lukovitz
TikTok has confirmed the ultimatum, but insists divestiture wouldn't solve national security concerns. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
"Lucky Hank" is AMC's third series with Bob Odenkirk, following "Breaking Bad" and "Better Call Saul." Read the whole story
by Laurie Sullivan
Uber's ad division on Wednesday launched a self-serve ad platform on its cartop model, giving drivers a way to earn 15% more revenue and … Read the whole story
by Karlene Lukovitz
Tubi may tout having reached a 1% share of U.S. streaming/TV usage, qualifying it to be reported in Nielsen's February tallies. Read the whole story
by Wayne Friedman
Broadcast viewing time was down 8% and cable TV dropped 14.1% vs. Feb. 2022, while streaming was 20% higher. YouTube had a 7.9% share, … Read the whole story
by Ray Schultz
AI-driven image curator promises "breaktaking images, and of course, prompts." Read the whole story
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by Wendy Davis
"We urge you to urgently investigate Twitter's adherence to the consent decree and to enforce aggressively the terms of the consent decree without delay," … Read the whole story
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by Richard Whitman, Columnist
Klick Health and medical community platform and event organizer NextMed Health have created "Lifesaving Radio," billed as the first AI-driven radio station designed to … Read the whole story
by Laurie Sullivan
The new version of the large-scale, multimodal model can accept image and text inputs and produce text outputs. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
If Diamond Sports continues to go south, there's a plan by MLB to stream games for free to consumers. That is a tempting idea … Read the whole story
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by Ray Schultz
Most also say their reporting has been impacted by economic uncertainty, Muck Rack reports. Read the whole story
by Wayne Friedman
Paramount Shop will house a range of entertainment-branded products across all the media company's brands, shows and characters and its film/TV studio. The ecommerce … Read the whole story
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by Richard Whitman, Columnist
A similar census conducted in 2021 found that one in seven professionals said that they would likely leave their company and the industry because … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
All that conjecture only served to create stress and anxiety over the weekend, adding fuel to an already frightening situation for many. Read the whole story
by Laurie Sullivan
Baidu CEO Robin Li said on Thursday that Ernie is the result of "decades of Baidu's hard work and efforts" during a livestreamed press … Read the whole story