by Joe Mandese
"Our study found that advertisers were often unaware of this," financial advisory service Kroll writes in "ANA Programmatic Media Supply Chain Transparency Study: Qualitative … Read the whole story
by Steve McClellan
The company reported a 4.1% organic revenue decline in North America in Q2, citing lower revenue from technology clients. Read the whole story
COMMENTARY
by Joe Mandese
If I could interview Elon Musk right now, the first thing I'd ask is, why "X?" Do you understand the generic brand meaning? Or … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
What do people get out of watching stories of tragedy and sadness? Read the whole story
by Wayne Friedman
"Our volume is up and our price levels are consistent with the prior year -- a very good result in a tough market," David … Read the whole story
by Colin Kirkland
NFT sales have dropped almost 50% since January of this year, and are now at the lowest recorded level since April 2021 -- a … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Vaccine critic Robert F. Kennedy Jr., who is seeking the Democratic presidential nomination, claims YouTube violated the First Amendment by removing videos in which … Read the whole story
by Steve McClellan
Spotify will be the first audio platform to be integrated directly into WPP's products and solutions including offerings from WPP data division Choreograph. Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Ad-tech platforms destroy billions of dollars of value in TV and streaming video by shifting high-value ad dollars away from their products and into … Read the whole story
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by Karlene Lukovitz
GroupM's marketplace will use the IRIS_ID content identifier to securely share video-level data to identify and reach relevant streaming viewers. Read the whole story
by Laurie Sullivan
Amazon reported Thursday that Q2 revenue rose 11% to $134.4 billion with AI, cloud services and advertising playing a major role in the increase. Read the whole story
by Colin Kirkland
Instagram is launching a safety feature designed to help protect users - and particularly women - from receiving unwanted images and videos in their … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
After several months in development, Brave Software, maker of the privacy-focused Brave web browser, now will index and serve its own images and videos … Read the whole story
by Colin Kirkland
X, formerly Twitter, has renamed its tweet management and scheduling interface TweetDeck "XPro." The company's TweetDeck page on X now reads: "a new & … Read the whole story
by Wayne Friedman
FuboTV shot up 41% in revenue to $305 million in Q2 for its North American operations -- driven by 23% more subscribers, which are … Read the whole story