by Steve McClellan
For the first time, BMW of North America is consolidating offline media services for BMW, Mini, and BMW Motorrad in the U.S., Canada, and … Read the whole story
by Joe Mandese
The guidance is intended to help the digital ad industry grapple with the deprecation of cookies and other digital identity trackers, IAB Tech Lab's … Read the whole story
by Colin Kirkland
"We appreciate X's stated intent over the last few weeks to address antisemitism and hate on the platform," the ADL wrote on X Wednesday … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
"The Simpsons" started its 35th season last Sunday with a pointed message about the dangers of authoritarianism. Read the whole story
by Wendy Davis
Privacy advocates are urging the FTC to investigate the privacy practices of LGBTQ+ dating app Grindr - including whether the app enabled advertisers to … Read the whole story
by Robert Williams
Fewer opportunities and tight budgets are the top reasons that business development is more difficult this year. Read the whole story
by Colin Kirkland
"We're no longer a membership company - we're a creator fandom company," said Patreon CEO Jack Conte. Updates include free membership tiers for creators, … Read the whole story
by Laurie Sullivan
Unsealed court testimony in the Department of Justice's landmark antitrust case against Google revealed Apple held talks not only with Microsoft, but also with … Read the whole story
-
by Wendy Davis
Amazon "never disclosed or obtained user authorization for use of Alexa-captured voice recordings for targeted advertising purposes," Alexa users argue to a federal appellate … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Were car manufacturers just thinking positively about the consumer automobile buying market? Or did they know something was coming -- like a possible long-term … Read the whole story
-
by Laurie Sullivan
Google on Wednesday announced the addition of Bard to Google Assistant, as it celebrates its twenty-fifth year as a Search service in 2023. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
I like my brands with no point of view of their own, but with their attention focused just on making a great product all … Read the whole story
by Laurie Sullivan
Yahoo today announced the spinout of its enterprise AI-scaling engine Vespa as a separate, independent company. It will continue to invest in Vespa and … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Maybelline, which turns 108 this year, partnered with MTV and Paramount Brand Studio to create its first TikTok campaign targeting the Millennial consumer. Here's … Read the whole story
by Wayne Friedman
Guggenheim Securities estimates a 6.8% drop in revenue for Q4 after a 10.4% decline in Q3 - but media analyst Michael Morris says to … Read the whole story
by Karlene Lukovitz
AT&T uses its 70% stake in the standalone DirecTV company to offset debt, which may outweigh ongoing subscriber losses. Read the whole story
by Wayne Friedman
Comcast Corp./Charter Communications is offering a new streaming set-top device, Xumo Stream Box. Priced at $60, the device cand access most major subscription streaming … Read the whole story