by Karlene Lukovitz
Digital media will lose one share point, dropping to 48% of local U.S. ad spending, according to BIA's new estimates. CTV spend will continue … Read the whole story
COMMENTARY
by Joe Mandese
If you're among the advertisers still supporting X, I'm asking you to do what you can to keep an unregulated part of the media … Read the whole story
by Colin Kirkland
Just weeks after X users reported code sightings referencing three premium X subscription tiers in testing, platform owner Elon Musk has confirmed that there … Read the whole story
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by Laurie Sullivan
Collectively, posts on X that advance misinformation received 1,349,979 engagements and were cumulatively viewed more than 100 million times globally in just one week, … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
In wartime, millions of people are turning to social media to stay informed. But information -- at least, accurate information -- is hard to … Read the whole story
by Sarah Mahoney
The social media platform is bringing "It's Possible" to the next phase, including inspiring pop-ups in Brooklyn and London. Read the whole story
by Richard Whitman, Columnist
A complaint letter To B Lab coordinated by Clean Creatives argues that any agency working with major environmental polluters doesn't deserve B Corp status. … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
As they raise their subscription rates, the major streaming services might get a lesson in what the market will bear. Read the whole story
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by Wendy Davis
Amazon is urging a federal judge to throw out the Federal Trade Commission's charges that the company used so-called "dark patterns" to dupe people … Read the whole story
by Laurie Sullivan
Baird Equity Research updated its multi-year online ad industry forecast for 2023, estimating that U.S. online ad revenue will rise 13% year-over-year to $237 … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Google AdSense on Thursday rolled out related search ads for Auto Ads that shows content-related search terms on pages users view. This is prompting … Read the whole story
by Karlene Lukovitz
View time for streamers of all types declined in Q3, but FAST penetration rose 7%, versus 3% for streaming as a whole, reports Kantar … Read the whole story
by Steve McClellan
Last week a GroupM employee and two former employees were detained In Shanghai, according to reports. The GroupM China CEO and Country Manager for … Read the whole story
by Wendy Davis
The Supreme Court on Friday lifted an injunction that could have curbed federal officials' ability to convince social media platforms to remove misinformation. Read the whole story
COMMENTARY
by Karlene Lukovitz
With DirecTV and Dish TV being integrated into Canoe's unified solution, national programmers can now readily offer addressable linear and VOD inventory across satellite … Read the whole story
by Karlene Lukovitz
A letter from Sen. Ben Ray Lujan and 19 others backs local broadcasters' campaign to extend traditional TV distribution regulations to streaming. Read the whole story
by Wayne Friedman
"Flower Moon" is expected to make a major appearance in coming weeks on the Apple+ platform. "Eras Tour" had a low production cost and … Read the whole story