Long-time media agency exec Jill Kelly is out as U.S. CEO of GroupM's EssenceMediacom and has been replaced on an interim basis by JiYoung … Read the whole story
The new initiative will harness information compiled by companies that aim to guard against malvertising. Read the whole story
Data from app analytics tracker AppFigures shows Threads' global daily iOS downloads tripling those of X and more than doubling X downloads on Google … Read the whole story
COMMENTARYBut Biden's selection of mint chip was an inspired choice, and maybe even a politically-calculated one, based on a Red, White & News analysis … Read the whole story
COMMENTARYGary Pilnick bombs by following the chant of the company's spokes-tiger: "When I say cereal, you say dinner!" Read the whole story
Two Apple execs told employees on Tuesday the EV project that many had been working on for years will wind down. Read the whole story
COMMENTARYStories of immigrants from Africa and the Caribbean and their descendants have been as invisible during Black History Month as the rest of the … Read the whole story
"The Times's suggestion that the contrived attacks of its hired gun show that the Fourth Estate is somehow imperiled by this technology is pure … Read the whole story
COMMENTARYAn AI-based platform built by NetElixir has the ability to verify performance by analyzing livestream data and segmenting it to identify high-, mid- and … Read the whole story
The campaign will include a nationwide public awareness and education campaign aimed at reducing firearm deaths, injuries and the broader negative impact of gun … Read the whole story
"There are no two ways about this -- the state asks this court to issue a decision that is unequivocally harmful to Ohio's businesses," … Read the whole story
- COMMENTARY
In a recent study, It didn't matter if you were liberal or conservative or lived in Italy or Iceland. More often than not, all … Read the whole story
"The lawsuit comes as persistent food inflation continues to dog American consumers and risks becoming a political issue in 2024," notes the "Cincinnati Enquirer." Read the whole story
About half of TikTok users ages 18 to 34 said the videos on the app's "For You" page were either extremely or very interesting. Read the whole story
COMMENTARYGoogle is addressing transparency and oversight issues after a report last year claimed ads were displayed on pornographic sites and sites affiliated with sanctioned … Read the whole story
In the spot, Kate Hudson and two female friends wear the same dress to an event and end up in the ladies' room - … Read the whole story
By mid-year Stagwell CEO Mark Penn said he expects "the flood gates will open" on tech ad-marketing spending as the sector transitions from a … Read the whole story
PubMatic net income was up 46% to $18.7 million in Q4, with growth in CTV inventory. The company says its publishers continue to transition … Read the whole story
The job cuts will impact multiple PlayStation studios, including U.S.-based Insomniac Games and Naughty Dog, as well as Netherlands-based Guerrilla Games and UK-based Firesprite. Read the whole story
Letters from an American ranks first, with 1 million subscribers on Substack. Read the whole story
COMMENTARYDaily family TV/video co-viewing remained virtually the same in Q4 2023 as the previous-year period, according to Precise TV, an ad platform using contextual … Read the whole story
