by Wayne Friedman
NCAA "March Madness" averaged 9.0 million viewers across CBS, TBS, TNT and TruTV for the first 5 days -- the best results ever for … Read the whole story
COMMENTARY
by Joe Mandese
Trade groups like the ANA and the WFA are accelerating their role educating the ad industry's use of AI. Now would be a good … Read the whole story
by Joe Mandese
The long-time media agency chief confirmed she was hired by Microsoft Advertising to lead its global media sales team. Read the whole story
COMMENTARY
by Joe Mandese
While the game advertising market still has some blurry lines, ad execs say it has become as easy to plan and buy as other … Read the whole story
by Colin Kirkland
Snapchat is launching "Sponsored AR Filters," a new ad option that allows brands to target the social media app's 414 million daily active users … Read the whole story
by Joe Mandese
The data and analytics vet will serve as Chief Business Officer responsible for driving Night Market's expansion. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
A lovefest between two late-night foes on NBC's "Password" is the latest evidence that late-night TV is not the competitive war zone that it … Read the whole story
COMMENTARY
by Barbara Lippert, Columnist
The video of Kate showed an incredibly strong woman dealing with the worst reality that life could bring her as a mother of three … Read the whole story
by Laurie Sullivan
Clinch has integrated The Trade Desk's Unified ID 2.0 into its platform, becoming the first client-side ad server to incorporate the privacy-focused identity solution … Read the whole story
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by Laurie Sullivan
The European Union, which is testing a new digital law, recently announced investigations into Apple, Google, and Meta for potential violations of the Digital … Read the whole story
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by Wendy Davis
"This case is about punishing the defendants for their speech," U.S. District Court Judge Charles Breyer wrote in an opinion issued Monday. Read the whole story
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by Wendy Davis
Judges have blocked similar laws in Arkansas and Ohio. Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
The story of how Truth Social has arrived at a moment to become a public company seemingly overnight is a complicated financial journey -- … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Should your favorite TV news network be "casting" for certain paid contributor roles? If you need the drama, then yes. Read the whole story
by Colin Kirkland
Spotify is expanding its focus beyond music streaming, podcasts and audiobooks to include educational resources for in-app learning. Read the whole story