Dove has made a pledge to keep it real and never use generative AI images in its ads that portray actual people. Read the whole story

In addition to richer, more detailed content, the integration will improve WPP Open's ability to predict how well marketing content will perform and make … Read the whole story

We are a little more than three months into 2024 and Prime Video's "Fallout" may be the first apocalyptic drama of the year. Read the whole story

Fans will be able to "play" Coachella on virtual stages alongside featured artists and explore a new virtual island in Epic Games' sandbox game. Read the whole story

LinkedIn and two advertisers have agreed to settle a battle over the platform's allegedly inflated ad metrics, according to papers filed Monday with the … Read the whole story

The pairing of Martha and Miracle-Gro seems about as natural as bringing the Target Lady to Target, or Marie Kondo to joy sparkage. Read the whole story

GLAAD's findings show that anti-trans content -- often violent -- is all over Meta's platforms. What does this mean for brands? Read the whole story

It's a challenge to make alternative sports leagues around existing TV sports content attractive to modern sports consumers, despite the popularity of football. Read the whole story

NBCU Prime Pods intended to slim down the ad glut on NBCU platforms have also been sold out, as well as all ad inventory … Read the whole story

About a third of U.S. teens say Instagram is their favorite social media app, nearing TikTok in popularity. Read the whole story

Called Lions Creators, it will take place June 18-20 and will include a mix of learning and networking sessions for creators and those working … Read the whole story

In this week's edition, I provide a brief history of why there's no good research on the subject. Read the whole story

An Arm-based chip to accelerate search and AI features, as well as Integration of Gemini 1.5 Pro Into WPP Open are just the beginning … Read the whole story

TransUnion and Sir Martin Sorrell's S4S Ventures contributed significantly to the funding round. Tuesday's announcement brings funding to $27 million. Read the whole story