Brands are urged to realize that "you don't know what you don't know." Read the whole story
At a Cannes Lions session on AI Thursday, PHD CEO Guy Marks reminded people of the "year of mobile," which stretched into many years … Read the whole story
This latest progress in AI for advertising might not be revolutionary but it is fast-paced. Two former OpenAI co-founders say they will separately build … Read the whole story
Google must face claims that it collected personal data from smartphone users under the age of 13, a federal judge ruled Tuesday. Read the whole story
The campaign, called "Handshake Hunt," was created by agency Gut Sao Paulo for Brazilian online commerce giant Mercado Libre, which partnered with Brazilian TV … Read the whole story
The campaign, led by Ogilvy PR has been one of the most talked about campaigns of the year having started with rumors planted on … Read the whole story
The Social Influencer campaign, orchestrated by GForce Grey on behalf of ultimate fighting league RFC, was awarded a Gold Lion. Read the whole story
Although ESPN delivered the most reach for automakers in May, industry impressions were down 28% year-over-year on the network, according to iSpot.tv. Read the whole story
Netflix will average $70.44 in ad revenue per viewer -- well above all its competitors. Streamers seeing slow gains include Max, Peacock and Paramount+. … Read the whole story
Two main reasons for the consistency are sports and more commercial airings. Analysts will point to unit pricing gains for sports inventory. Read the whole story
After a brief hearing, Timberlake was banned from driving for a year in New York and was released without bail. His hearing comes up … Read the whole story
While the Tonys and Emmys award achievements in two very different media, some of the reasons their audiences are small and declining are similar. Read the whole story
The new operation encompasses all the agency's global locations: Sydney, New York, Los Angeles and Amsterdam. Read the whole story
In an effort to further expand its software platform, Meta is restructuring Reality Labs by merging all virtual-reality teams into two divisions - one … Read the whole story
Snap is testing a real-time, on-device image diffusion model that can generate enhanced augmented reality experiences on mobile devices. The company unveiled an early … Read the whole story
CMOs in the B2B marketing space strongly believe what they do today will change in the near future, a LinkedIn study released at Cannes … Read the whole story
You may be grossed out by one scene from NCPA ad, but you'll be much better-informed about the issues in drug price-setting. Read the whole story
As Gen Z came of age in social media, algorithms trained the demographics to give them what they wanted before they knew they wanted … Read the whole story
A new Mississippi law that prohibits minors from creating social media accounts without parental permission is justified by the need to protect young people … Read the whole story
New Yorker Writer and author Kyle Chayka, TV show creator Lucia Aniello and TBWA's Erin Riley and Jen Costello riffed on the subject Wednesday … Read the whole story