That's what Kinesso Commerce says its new "ShopNow" creative units will enable over time, beginning with digital video across the open web, social media, … Read the whole story
On Monday, Google said it will scrap its years-long efforts to eliminate third-party cookies on Chrome, and will give users a choice on how … Read the whole story
Some ad execs were relieved to learn that Google's approach to third-party cookie deprecation would not be an all-or-nothing strategy that still prioritizes consumer … Read the whole story
The ascension of Harris recalibrates the battle, from the thrilla in vanilla (though Trump also puts some orange tones in there) to a fight … Read the whole story
Maybe politics is headed toward boring. Maybe not. Either way, brands beware. Brands should to take a step back from activist politics and causes. … Read the whole story
The more Biden appeared on TV since the Waterloo of the debate on June 27, the more the Trump campaign's trove of negative Biden … Read the whole story
The agency won creative AOR duties in March and just debuted its first client work. Read the whole story
Yelp's features and updates - aimed at national advertisers and businesses with multiple locations - began rolling out Tuesday. Read the whole story
X Corp. wants a federal appeals court to reject an attempt to revive claims that the company violated an "anti-pretexting" law by asking users … Read the whole story
Deals with the NFL, NBA, MLB, NASCAR and PGA Tour will bring Reddit more sports highlights and ads as deals for licensed clips allow … Read the whole story
Walt Disney - the industry leader in this June index - fell to a 10.8% share from 11.4% in May, while YouTube moved up … Read the whole story
Spencer Neumann, Netflix chief financial officer, says ad spend won't be a "primary driver" of growth until later this year or next year. Read the whole story
Snapchat has partnered with Lincoln Center to help artists bring their sculptural works to life via the company's custom location augmented reality lens technology. Read the whole story
Google has approached EssilorLuxottica about integrating its Gemini AI into future smart glasses, according to reports from The Verge. Read the whole story
In a statement, WBD's TNT Sports group said: "We have reviewed the offers and matched one of them." Read the whole story
Vivendi issued an update today on its proposed split into multiple independent companies and Havas would be listed on the Euronext Amsterdam exchange while … Read the whole story
Alphabet will release earnings Tuesday, and advertisers will be listening for information on how the rollout of AI Overview in search will impact businesses. Read the whole story
Elly Analytics, a technology startup that tracks data across a user's entire funnel, has secured $1 million in seed funding led by Altair Capital … Read the whole story
A federal judge has dismissed a privacy lawsuit alleging that the company's analytics tool collected sensitive data from health care sites. Read the whole story