Despite its value and reputation being tarnished through staff cuts, threats aimed at advertisers and the proliferation of harmful content on its platform, X … Read the whole story

One effort shelved: "Wild to Mild" campaign juxtaposing images of lions and kittens as analogy for how immunization can help tame the flu. Read the whole story

Disney has outspent any movie release this year with $22.2 million in national TV advertising, according to EDO Ad EnGage. Domestic theatrical business is … Read the whole story

"Beyond the Gates" centers on a gated community in a Maryland suburb of Washington populated by wealthy African Americans. Read the whole story

Despite the concerns of its own Safety Council, Meta is pushing ahead, sharing a vague overview of the forthcoming, user-based content-moderation feature Community Notes. Read the whole story

The WPP report found that more than a quarter of fashion and beauty shoppers who follow influencers have purchased luxury items directly through platforms … Read the whole story

Siding against WebMD, a federal judge granted class-action status to a user who claims company disclosed video-viewing information to Meta Platforms. Read the whole story

Meta Platforms wants a judge to throw out claims by two Facebook users who say the company solicited fraudulent ads from advertisers based in … Read the whole story

43% have shifted spending during the last few months to "align with their morals" and 24% have stopped shopping at their (once) favorite stores … Read the whole story

In a dramatic pullback against ever-higher sports rights fees, ESPN is opting out of the final three years of its contract with Major League … Read the whole story

The European Commission in recent months seems to have pursued more aggressive regulations toward U.S.-based big tech firms in the ad industry, more so … Read the whole story

The blocking of access strikes "at the very core of the first amendment," AP writes. Read the whole story