Read took a nearly 15% pay cut last year for failing to achieve financial targets, according to the holding company's annual report which was … Read the whole story
Musk announced Friday on his X platform that the social media site has been acquired by xAI in an all-stock transaction for $45 billion, … Read the whole story
"She's no Satya Nadella transforming Microsoft, but she's not a total flop either - more like a steady hand in a storm. X hasn't … Read the whole story
Google has agreed to pay $100 million to settle class-action claims that it failed to honor advertisers' requests to limit ads geographically, and reneged … Read the whole story
Is this the beginning of the AI revolt or a preview of what we'll see happening as the "emergent agency" of AIs comes into … Read the whole story
Jellyfish recently announced the use of AI agents across Google, Meta and Amazon to buy media and adjust budgets to avoid under- or overspending, … Read the whole story
In the comments section of the Google CEO's X thread, many shared opinions on the open standard developed by Anthropic in 2024, which allows … Read the whole story
Tariffs are threatening to hit in April. Guess what that might mean for the TV upfront market, which is set to start in a … Read the whole story
Reddit is continuing to build out its most fruitful ad format, Conversation Ads, by inviting all advertisers to serve ads between comments on conversation … Read the whole story
Reddit released several Ads Manager features Monday morning aimed at making it easier for small to medium-sized businesses get started running campaigns on the … Read the whole story
Senator Mark Warner (D-Virginia) is urging the FTC and DOJ to investigate whether DoubleVerify, Integral Ad Science, Human Security and others misrepresented their ability … Read the whole story
The proposed ban on cell phones in schools reflects concern about the damaging effects of teenagers' addiction to social media -- and their phones. Read the whole story
Principal buying is a betrayal. It moves the agency-client relationship from a trusted partnership into a minefield full of conflicts of interest. Read the whole story
YouTube had a leading 21% share of streaming minutes in 2024. Compared to just FAST platforms, YouTube is far ahead in streaming minutes, followed … Read the whole story
The Dow Jones U.S. Media Index is down 8% to a 786 index with the Dow Jones U.S. Broadcasting & Entertainment Index losing 3% … Read the whole story
The Video Privacy Protection Act, passed in 1988, doesn't apply to movie theaters, the 9th Circuit Court of Appeals ruled. Read the whole story
The companies have independently supported data, optimization and advertising and together have the capability to protect brand assets, optimize digital marketing strategies and strengthen … Read the whole story