"I can't wait for the Sonic episode, because we unlocked something that they have on the menu," "On Brand" host Jimmy Fallon disclosed to … Read the whole story
"Companies owe it to their employees - they owe it to the public - to let them know that this is what's going to … Read the whole story
Total day viewing for persons two years and older hit 44.8% share for streaming - higher than combined share of broadcast and cable TV … Read the whole story
COMMENTARYThe news that streaming passed broadcast and cable TV in total TV usage for the first time in May comes down to a matter … Read the whole story
In Meta continues to build out its own decentralized social media network, Threads is further integrating into the fediverse - a hub of federated … Read the whole story
The accreditations, which are important ad industry stamps of approval, follow Meta's brand safety recertification for the sixth consecutive year from the Trustworthy Accountability … Read the whole story
Meta Platforms is urging a federal judge to toss claims that it overcharged advertisers a collective $4 billion, arguing that the lawsuit is barred … Read the whole story
At Cannes Lions, Uber officially launched an in-house agency Creative Studio to partner with advertisers, with Molson Coors becoming the first brand to trial … Read the whole story
COMMENTARYIf you work in comms, this isn't a distant trend. It's already reshaping how your clients, your company and your stories are being discovered. … Read the whole story
The Cannes Lions Creative Champion Of The Year discussed with Publicis CEO Arthur Sadoun how big ideas transformed the company and the industry. Read the whole story
Despite a recently released Nielsen viewing measure that touts streaming dominance over linear, TVB says linear TV still commands a sizable share lead vs. … Read the whole story
The product represented the first major overhaul in film and TV captioning in 50 years. Winners were also announced in seven other categories that … Read the whole story
More Americans now say they get their news from social and video networks than from television or digital news outlets. Read the whole story
Meta said on Tuesday that it will rename the Facebook "Video Tab" the "Reels Tab." All Facebook videos will soon be shared as Reels, … Read the whole story
- COMMENTARY
There is always something new and improved in advertising and marketing, but only rarely do these fads and inventions go to the heart of … Read the whole story
COMMENTARYRoku's other major partner, supply-side ad platform Magnite, looks to gain - and Google DV360. What about others? Read the whole story
LinkedIn is pressing a judge to dismiss a class-action complaint by a subscriber who claims the company shared her personally identifiable video viewing history … Read the whole story
Trusty's confirmation will give the FCC a 2-1 Republican majority, positioning it to enact policies favored by Trump. Read the whole story
Amazon uses generative AI in nearly every business it supports - from advertising to shopping and product forecasting. On Tuesday Amazon CEO Andy Jassy … Read the whole story
The deal between Amazon DSP and Disney will allow brands to get insights from "both companies" for improved targeting and business outcomes. Read the whole story
Google has added general availability for 2.5 Flash and Pro and is bringing custom versions into Search. Features such as reasoning and calculating tasks … Read the whole story
COMMENTARYAbout 41% of those who don't "generally" watch TV on an average day are under 30 - while 27% are 31-49 and 20% are … Read the whole story
