by Wendy Davis
"The Supreme Court's recent decision leaves us facing a hard reality: comply with Mississippi's age assurance law - and make every Mississippi Bluesky user … Read the whole story
by Joe Mandese
Omnicom this morning announced noteholders have tendered 93% of aggregate notes representing $2.95 billion as part of the exchange offer in its proposed merger … Read the whole story
by Wayne Friedman
Analysts estimate the animated movie took in between $18 million and $20 million - besting "Weapons" in its second week of release at $15.6 … Read the whole story
by Colin Kirkland
This holiday season, brands can expect new ways to work with creators and sell products with Reels, as well as updated consumer targeting options … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
United Airlines and its agency Carat USA used Sightly's AI technology to surface real-time data and raise awareness of the airline's focus on customer … Read the whole story

COMMENTARY
by Adam Buckman, Featured Columnist
It's all hands on deck at NBCU as NBC and Peacock prepare to promote Universal's new "Downton Abbey" movie a day before its premiere … Read the whole story
by Danielle Oster
The effort includes TV ads starring John Cena, OOH activations, and partnerships with brands including Complex and Samsung. Read the whole story
by Laurie Sullivan
Advertisers concerned about using too much energy or harming the environment through searches or media buys may want to consider another way to connect … Read the whole story
by Tanya Gazdik
"Tesla's distinctive advertising strategy warrants a departure from the typical approach," according to U.S. District Judge Rita Lin. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
A bid for $97.4 billion for OpenAI's assets was reportedly discussed between Musk and Meta Platforms CEO Mark Zuckerberg, with Musk attempting to get … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Because of their limited access to data on RMNs, brands can't export first-party data to use for targeting campaigns on other platforms. Read the whole story

COMMENTARY
by Kurt Stuhllemmer, Op-Ed Contributor
High-profile lawsuits mean the public's perception of gambling brands as ruining lives needs to be countered by responsible advertising that focusses on wellness, rather … Read the whole story
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by Ray Schultz
The "All Things Considered" host will do his last show on September 26. Read the whole story