The firm's Global New Business Barometer (NBB) for the January-September period shows Publicis Media led both total and net new business results, generating $7.7 … Read the whole story

The AR "Winter Village" experience represents digital boutiques with "up close" product discovery and direct purchasing of luxury brands via Snapchat's e-commerce site. It … Read the whole story

For the first nine months of the year, OOH revenue reached $6.98 billion, up 3.2% versus the same period a year ago. Read the whole story

One report last week suggested Netflix may be most favored by the company going forward. Read the whole story

Comedian Sebastian Maniscalco is speaking out on behalf of everyone who does not love TV. Read the whole story

Unnest will be aligned with Havas Media Network's global data, technology, and analytics arm, CSA. The unit helps clients with digital transformation solutions. Read the whole story

Access to Copilot via WhatsApp will end on January 15, 2026. WhatsApp parent company Meta will prohibit use of general-purpose AI chatbots including ChatGPT … Read the whole story

Cox Communucations warned the Supreme Court against "turning internet providers into internet police." Read the whole story

What if CPG marketers had technology to identify and track purchases for a specific product and could use that data to build something similar … Read the whole story