by Laurie Sullivan
NORAD and Google have independently integrated generative AI on their respective Santa trackers to enhance images and experiences on their websites through Christmas Eve. Read the whole story
by Colin Kirkland
TikTok Shop is rolling out digital gift cards, aligning TikTok in direct competition with legacy e-commerce companies like Amazon and eBay. Read the whole story
by Steve McClellan
The selection is subject to final contract negotiations. The firm spent $475 million on media this year according to COMvergence. Read the whole story
by Joe Mandese
The deal includes 'The Official Business Consulting Partner' naming rights, as well as activations at the Garden, the Sphere and other MSG signature venues … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
TikTok will introduce additional search options and filters after the European Commission received its commitment to provide ad repositories that ensure full transparency around … Read the whole story

COMMENTARY
by Joe Mandese
And by "I," I mean my unsecure agent resigned for me. And other "prompt injections" to fret over. Read the whole story
by Wendy Davis
The Federal Trade Commission this week warned 10 companies that they may be in violation of 2024 regulations that outlawed phony reviews. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
"The changes in Paramount's new offer were necessary, but not sufficient," said a major shareholder. "If Paramount is serious about winning, they're going to … Read the whole story
by Steve McClellan
Big finding from ad agency Leo's report: 45% of Americans say they "don't feel like very many people genuinely think or care about me." Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
I never met my maternal grandfather, and never knew my father. But on 8mm home movies, there they were: moving, laughing and living. Read the whole story

COMMENTARY
by Adam Buckman, Featured Columnist
Judy's law is becoming "Adam's Law" as TV super judge Judy Sheindlin gets set to pass her well-worn gavel to her son, Adam Levy. Read the whole story
by Tanya Gazdik
Sisqo's "Thong Song" becomes "Thon Song," a comedic, high-energy reinvention built to become the anthem of Toyotathon. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
Cinema United says "movie theaters connected with a wide range of consumers this past year from building loyalty by investing in experiences to provide … Read the whole story
by Wendy Davis
Texas can't enforce the App Store Accountability Act, which would have required app stores like Google and Apple to verify users' ages and block … Read the whole story
COMMENTARY
by Kendell Petersen
For example, pressure-testing is when we get AI to play devil's advocate. Read the whole story