by Laurie Sullivan
Customers like Fox Sports Digital and NBCU are early adopters, using the technology to reach younger audiences on their phones, scrolling vertically. Read the whole story

COMMENTARY
by Joe Mandese
From one chief to another, maybe you'd want to consider a less-is-more strategy for future addresses, because your media metrics indicate you're wearing out. Read the whole story
by Steve McClellan
WPP and Adobe have created a new marketing solution that provides brands with access to agentic AI workflows and orchestration from both companies. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
Brian Wieser, media analyst of Madison and Wall, projects rising categories for total TV will be healthcare, financial services, pharma, travel, gambling/recreation and retail. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
OpenTable today announced the launch of a media network to help advertisers tap into the data points it collects. Advertisers pay for seated guests … Read the whole story

COMMENTARY
by Joe Planet, Op-Ed Contributor
I don't know about you, but personally, I'm getting sick and tired of all the whining, er, I mean "winning." Read the whole story
by Wendy Davis
Meta should be required to face claims that it engaged in a "brazen plot" to identify people who thought they were browsing the mobile … Read the whole story

COMMENTARY
by Adam Buckman, Featured Columnist
For Savannah Guthrie, her social-media pleas for her mother's release have been the most important broadcasts of her life. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
A Reviews.org study finds 45% of viewers "struggle" to find live sports games and 53% missed a game because they didn't have the TV/streaming … Read the whole story
by Rob Williams
AI literacy is becoming cultural literacy, making brand presence inside AI ecosystems matter as much as a presence in social feeds. Read the whole story
by Laurie Sullivan
AI-operated buying will become the norm within the next five years, with autonomous agents managing the majority of programmatic ad spend, said Brian Kaminsky, … Read the whole story
by Wayne Friedman
There were roughly 280 million U.S. premium streaming subscribers at the end of 2025 - with major players' share of subscriptions remaining more or … Read the whole story
by Wendy Davis
The FTC's investigation of Media Matters "targets core protected press activities," news organizations say in a filing with the D.C Circuit Court of Appeals. Read the whole story
by Laurie Sullivan
President Donald Trump said in his State of the Union address Tuesday that his administration has told major tech companies they must build their … Read the whole story
by Colin Kirkland
Meta plans to spend billions more on chips from Nvidia competitor Advanced Micro Devices to power new data centers and develop personal superintelligence. Read the whole story
by Tanya Gazdik
Baseball has become one of the fastest-growing sports communities on TikTok, with posts using #MLB growing nearly 60% in 2025 with over 10.7M followers … Read the whole story
by Fern Siegel
Players explore thrift-inspired digital finds for their in-game avatars. Read the whole story