by Laurie Sullivan
Google has brought new, agentic media-buying capabilities to YouTube with Google Display & Video 360, part of the Google Marketing Platform for programmatic that … Read the whole story
by Laurie Sullivan
The White House released policy guidelines on Friday that call for blocking state laws that regulate AI. It also recommended safeguards for children and … Read the whole story

COMMENTARY
by Joe Mandese
Nielsen, which delayed a recalibrated version of its monthly Gauge from this week to next, is now delaying it until September. Read the whole story
by Steve McClellan
The squabble erupted into public view last week when a Publicis Groupe memo leaked that indicated it was no longer recommending that clients use … Read the whole story
by Rob Williams
Brands still close the sale, but AI gets the first date and sometimes picks the outfit. Read the whole story
by Steve McClellan
COMvergence reports the Groupe's total new business (including wins, losses and retentions) was nearly $10.5 billion, dwarfing all competition. Read the whole story

COMMENTARY
by Adam Buckman, Featured Columnist
Frankie Taylor Paul went from flying high on Sunday to crashing on Thursday. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
"Unscripted" TV shows are a challenge for brands, especially ones following real-life characters where real-life behavior before or during productions cause problems for producers. Read the whole story
by Wendy Davis
"The Communications Act explicitly denies the Commission any 'power of censorship' or power to 'interfere with the right of free speech,'" the ACLU and … Read the whole story
by Wayne Friedman
The science-fiction adventure film - expected to deliver $50 million to $60 million - became the top-grossing domestic movie of the year so far. Read the whole story
by Colin Kirkland
Following its announcement of a transition in company leadership, Bluesky announced that it raised $100 million in a series B funding round last April … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
OpenAI's hiring of ad veteran David Dugan as its VP/head of global ad solutions shows the impact LLMs will have on advertising and site … Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
For most of modern history, we operated with a shared baseline of reality. That baseline is eroding in real time. Read the whole story
by Wendy Davis
A federal appellate court has granted Meta Platforms' petition to review a ruling requiring the company to face claims by Facebook users who say … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Google's quest to create a universal assistant could be the reason it reportedly restructured the team behind Project Mariner, a research prototype browser extension … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
The entire staff is being laid off, putting more journalists on the street. Read the whole story
by Laurie Sullivan
Shopping queries on AI platforms are growing faster than any other category and referral traffic is converting at higher rates,. This shows advertisers must … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Stop treating your agency like a traditional partner. If they are selling you "owned" inventory, the rules of engagement must change. Read the whole story
by Laurie Sullivan
Eighty percent of Google Ventures Europe investments in Europe are in AI or AI-native companies that seem to be doing something new or in … Read the whole story