by Laurie Sullivan
A $100 million campaign aims to promote the Trump administration's pro-artificial intelligence agenda during this year's midterm elections. Read the whole story
by Laurie Sullivan
Child development experts are pressuring Google to stop serving AI-generated videos to children on YouTube and YouTube Kids, which could significantly impact how advertisers … Read the whole story
COMMENTARY
by Tony Jarvis, Op-Ed Contributor
The Advertising Research Foundation's CIMM East Conference began where last year's left off: on an advertising "currency fiesta," per Fox Senior Vice President-Research & … Read the whole story
COMMENTARY
by Joe Mandese
Born in Italy, made in Vermont, Dell'Amore contains the secret ingredient needed for a super-premium packaged food brand. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
A milestone in TV's ongoing evolution was announced on Tuesday - the end of the yearly conference of NATPE. Read the whole story
by Colin Kirkland
Instagram has begun testing a premium offering separate from "Meta Verified" that gives paying subscribers Story-centric options designed to boost reach, specify audience targeting, … Read the whole story
by Joe Mandese
In an "open letter" to advertisers published this morning, Harmelin Media President Mary Meder becomes the latest agency executive to weigh in on the … Read the whole story
by Fern Siegel
"We are architecting the advertising market's path forward," said the new CSO. Read the whole story
by Tanya Gazdik
From adorable to kind of disgusting, brands are letting it rip for April Fool's Day -- the holiday every literal-minded journalist dreads most. Read the whole story
by Wendy Davis
Consumer advocates and former FCC heads support the agency's decision to fine wireless carriers for selling customers' geolocation data. Read the whole story
by Wendy Davis
Google is again seeking to reverse a jury verdict requiring the company to pay $425 million for allegedly violating mobile users' privacy. Read the whole story
by Laurie Sullivan
A study that examined how people feel about asking a chatbot for advice and trusting it with managing processes and events found many were … Read the whole story
by Colin Kirkland
Meta has announced style and functionality details for its forthcoming EssilorLuxottica AI smart glasses and software updates, including neural handwriting on Display models, as … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Is this the beginning of a slippery slope that will lead to the dismantling of algorithmic ad targeting for everyone, or just legal minors? Read the whole story
COMMENTARY
by Caitlin Baker, Op-Ed Contributor
There are many reasons we've chosen to move away from TTD as an agency but what it really comes down to for us is: … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The Comcast report demonstrates TV's role as a full-funnel driver of performance and impact on other ad channels. It finds brand recall increases when … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Creators are not a one-and-done channel. Give them room to interpret your brand honestly. Read the whole story