- Commentary
AT&T's $49 billion merger with DirecTV cleared its last regulatory hurdle today, when the Federal Communications Commission announced it had approved the deal. Read the full story by Wendy Davis
NewsAn official from the Mississippi Attorney General's office proposed that the Motion Picture Association of America help coordinate a "media blitz" against Google -- which would include arranging for bad … Read the full story by Wendy Davis
NewsThe affiliate marketing industry might be long overdue for a technology and business practice overhaul. Some 52% of U.S. affiliate marketers say it takes longer for them to get paid … Read the full story by Laurie Sullivan
- Commentary
I'm a big fan of "Inside Amy Schumer," the Comedy Central show that was just nominated for seven Emmys. But "Trainwreck," her new movie, reinforces every lame stereotype that the … Read the full story by
NewsWhile threats of e-commerce wiping out local malls have been around almost as long as the Internet, they just became a whole lot more specific: A new report from Cowen … Read the full story by Sarah Mahoney
- Commentary
Yes, it's true. Electricity is poised to be the biggest ad medium in 2016 -- more than TV, Internet, radio and digital place-based media combined. Amazingly, this trend seems to … Read the full story by Dave Morgan
- Commentary
Jeetendr Sehdev, whose JAAM index is a scientific approach to ensure celebrity brand partnership success, has complied a list of the people young people really find influential,, and Jennifer Lawrence … Read the full story by P.J. Bednarski
Commentary"I Am Cait" might turn out to be the Kardashians' worst nightmare -- a show whose star was once a supporting player in their world but who is now attracting … Read the full story by Adam Buckman
NewsPublicis Groupe CEO Maurice Levy told analysts Thursday that participating in the numerous ongoing (mostly media) reviews has shaved a bit (about one-tenth of a percent) off the company's operating … Read the full story by Larissa Faw
NewsMicrosoft has been hit with a potential class-action lawsuit alleging that it inundates Web users with unwanted text messages as part of a "relentless effort to advertise its products." Read the full story by Wendy Davis
- Commentary
Emmy nominations are out, and the list is littered with too many of the usual suspects. Ho-hum, another nomination for five-time winner "Modern Family," a once-wonderful comedy whose best days … Read the full story by J. Max Robins
- Commentary
Over the last few months, I've sat in multiple meetings with Fortune 100 brands discussing data and digital advertising. On multiple occasions I've heard brand execs explain how they're using … Read the full story by Cory Treffiletti
NewsAT&T's $49 billion merger with DirecTV appears to be headed for regulatory approval, Federal Communications Commission Chairman Tom Wheeler indicated on Tuesday. Read the full story by Wendy Davis
- Commentary
A privacy bill unveiled today would prohibit car manufacturers from using data collected from vehicles for advertising or marketing purposes, without obtaining owners' explicit consent. Read the full story by Wendy Davis
NewsAs a new generation of top level domain (TLD) names continues to emerge, Google steps up to provide answers to questions from brands on how its engine will handle the … Read the full story by Laurie Sullivan
- Commentary
On one side of the bookshelf, you have an ever growing pile of historic business best sellers with promising titles like "In Search of Excellence," "Good to Great" and "Built … Read the full story by Gord Hotchkiss
NewsNadal has been under fire over financial irregularities since the disclosure of an SEC investigation in April focusing on the firm's accounting and trading activity. Nadal is being replaced by … Read the full story by Larissa Faw
NewsMadison Avenue's media spending declined in June, a month that historically begins a seasonal dip for the ad industry. If history continues to repeat itself, July and August will continue … Read the full story by Joe Mandese
- Commentary
Donald -- Congratulations on another super strong week, profile-raising-wise! You're out there saying the things only you have the courage to say. But I wonder if we're not getting off … Read the full story by Bob Garfield
- News
Likes and dislikes on YouTube give brands feedback when producing and publishing content, helping marketers and content producers understand why viewers search for their material. Google has partnered with Pixability … Read the full story by Laurie Sullivan
