MAD Agency Daily
Friday, August 9, 2013
  • Moran Bolts BBDO For Top Creative Post At HWWNY

    Moran, who gave Oreo a makeover will lead the New York creative team as Havas Worldwide continues to bulk up. Read the whole story

  • Wanck Named Global COO GroupM Interaction

    GroupM has created the new post of Global COO for its digital operation GroupM Interaction and has tapped company veteran Ruud Wanck to fill … Read the whole story

  • Twitter Says Tweets Boost CPG Sales

    Nielsen released findings suggesting Twitter can help boost TV ratings. The microblogging service can also help lift offline CPG sales as well. Users who … Read the whole story

  • WPP's Latest Digital Buying Spree

    WPP companies have been busy on the acquisition front this week, buying two firms and investing in a third. Read the whole story

  • Marketing Funnel Lexicon: Social Advertising

    The goal of the mid-funnel is to fully educate your target audience on key subject areas and position your company as a trusted expert. … Read the whole story