Digital advertising will account for 22.7% of all worldwide ad investments this year, or about $117.60 billion -- up 13% compared with 2012, according … Read the whole story
The client, with a history of using provocative sexual imagery in its advertising also called a consumer group objecting to the approach a 'miserable … Read the whole story
The WPP CEO drew a standing-room only crowd at an Advertising Week session where he played against type in the role of interviewer, not … Read the whole story
New agency research finds that one-third of Americans see themselves as "always on." Micro-blogging soars and China leads the way. Read the whole story
The digital agency, which had $6 million in revenue last year will become part of the Isobar China Group. Read the whole story
COMMENTARYIsadora Faber -- the Facebook terror of Florianopolis, Santa Catarina -- is so shy she speaks with her eyes cast downward and her slender … Read the whole story
Little Caesar's latest radio spot began as a normal ad selling the brand’s deep-dish pizza. By the end of the ad, however, the spot … Read the whole story
Big Spaceship hired Tony Clement as strategy director and head of data & analytics, reporting to Mark Pollard, vice president, brand strategy. Clement will … Read the whole story
TheFrameworks, headquartered in London and Detroit, has been named the agency of record for Toshiba Global Commerce Solutions. As AOR, TheFrameworks will create a … Read the whole story
