- COMMENTARY
Today, approximately 50% of digital impressions never have the chance to get seen, at least by humans. But there is not a compelling short … Read the whole story
And the award for Full-Of-Yourself Rebranding Of The Year goes to...And on the subject of irritatingly bumptious agency tactics a Philly shop documents the … Read the whole story
Founder Liebowitz and other top executives received generous paychecks and benefits despite an alleged fraud that the firm said hobbled the firm financially. Read the whole story
The Pivotal Research Group analyst believes many don't "fully appreciate" the benefits the merger will yield. But he also believes IPG is a keeper … Read the whole story
Redken 5th Avenue and Matrix hired the Chicago-based shop for help with their global online and mobile presences. Read the whole story
There's a changing of the guard at the Digital Place-Based Advertising Association, with former Captivate president Mike DiFranza stepping down as chairman to be … Read the whole story
Get ready for the feel-good video of the day, courtesy of Intel. "Look Inside" tells the story of 15-year-old Jack Andraka, who, inspired by … Read the whole story
Tribal Worldwide, Toronto named Josh Stein as creative director. Stein will lead the agency’s creative department providing digital solutions for clients such as McDonald’s, … Read the whole story
BIZ DEV: MFS Investment Management Names Draftfcb Chicago And Initiative As Creative, Media AgenciesGlobal asset management firm, MFS Investment Management selected Draftfcb Chicago as its global agency of record. In addition, Initiative was tapped to handle media … Read the whole story
