MAD Agency Daily
Friday, October 25, 2013
  • Google Inks MediaVest Deal, Eliminates Ambiguity In Online Ad Buys

    The uncertainty of what media will cost six months in advance can put even the most seasoned buyers on edge. Easing the pain, Google ... Read the whole story

  • Most Marketers Maintaining Or Increasing Budgets, Report Finds

    Nearly 90% of marketers surveyed by Forbes and gyro say they are maintaining or growing their budgets. However, far fewer said they were focused ... Read the whole story

  • Instagram Offers Sneak Peek At Ads

    Instagram offered more information about the advertising it recently announced for the photo-sharing app. Users would start seeing Sponsored Photos and Sponsored Videos in ... Read the whole story

  • Media, Entertainment Biz On The Upswing

    The media and entertainment business is expected to outperform other industries for the first time in five years, according to a report on the ... Read the whole story

  • Go 'Big And Brave' With B-to-B

    Business-to business advertising can be tough when it comes to pushing the creative envelope and taking risks. Risks shouldn't be avoided, just measured. But ... Read the whole story