Mad Blog
by
Sometimes it's hard to pick your battles of the sexes; this particular little dust-up has my head spinning. It's devolved into a fight between Beastie Boys and Mean Valley Girls. … Read the whole story
-
by Steve McClellan
The Omnicom shop picked up North America media duties and consolidated chores for Europe and Asia-Pacific while GroupM retained Latin America. Initiative was the … Read the whole story
-
by Richard Whitman, Columnist
They're cranky from all that shopping and the kids probably deserve coal this year anyway. And the staff at Nail Communications wins Gold, and … Read the whole story
by Mark Walsh
With Black Friday almost upon us, projected holiday online shopping in the U.S. is expected to increase 14% this year to nearly $48.1 billion. … Read the whole story
-
by Steve McClellan
Media shop Initiative, part of Interpublic's IPG Mediabrands, confirmed today it has been selected as the media agency of record by mattress manufacturer Serta … Read the whole story
by Erik Sass
Posterscope's U.K. operation has signed a deal for mobile network usage data from EE (Everything Everywhere), the largest mobile network operator in Britain. The … Read the whole story
by Laurie Sullivan
Click fraud continues to run rampant across the Internet through hijacked machines predominantly on residential IP addresses. Spider.Io CEO Douglas de Jager exposes the … Read the whole story
-
by Amy Corr
Pepcid launched a Thanksgiving-themed ad campaign illustrating the potential downside to Turkey Day: heartburn, or, as I like to refer to it, agita. The … Read the whole story
-
by Amy Corr
Colle+McVoy promoted eight within its creative department. Harlo Petoskey was promoted to lead UX, up from senior user experience architect. Chris Gault was elevated … Read the whole story
-
by Amy Corr
All Nippon Airways (ANA), Japan’s largest airline, selected New York based digital agency, Firstborn as its lead advertising agency following a review that began … Read the whole story