It's the latest move by the companies to nurture start-ups in the ad tech space. Participating start-ups will give "Shark Tank"-like pitches at a … Read the whole story
Actually, he already has it. Meanwhile Arnold CEO Robert LePlae rallies the troops after the Volvo departure and Gareth Kay is in "stealth mode" … Read the whole story
These corporate woodsheds for technology innovation, strategy, and product development offer companies and their brands a direct plug-in to new ideas and fresh thinking. … Read the whole story
Starcom MediaVest Group and data and analytics firm Acxiom have created a new partnership that will give SMG clients access to Acxiom's new precision … Read the whole story
Experts say enough results are in to clearly spell out the season's trends. The big winners? Amazon, iPads, just about anything sold online, and … Read the whole story
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As marketing becomes ever more fragmented and complex, many agencies have added a project management practice. Project managers join an already crowded field of … Read the whole story
NEW! Lionel Messi and Kobe Bryant Travel To Exotic Locations For Turkish Airlines' 'Selfie Shootout'Turkish Airlines launched a follow-up ad to its wildly popular “Legends on Board” viral video, starring Argentine footballer Lionel Messi and Kobe Bryant of … Read the whole story
Johannes Leonardo hired Michael Duda as chief executive officer. Duda will oversee the agency’s operations, teams and clients – including Google, Diet Coke, Sprite … Read the whole story
The Jacksonville Jaguars have named On Ideas as its agency of record. The Jacksonville-based agency will handle advertising, marketing strategy, branding, creative services and … Read the whole story
