In a move to create what could well be called a UPC, or universal product code for all advertising and media content, two media … Read the whole story
And sexier too! If you watch it alone you get, well, Maurice. Get the party started and watch it with a bunch of friends. … Read the whole story
Minneapolis-based Olson became a consultant today with its acquisition of consultant and market research outfit PulsePoint Group -- which is based in Austin, where … Read the whole story
WPP sibling agencies Wunderman and MEC have launched a joint venture called Choreograph that pulls together data from an array of sources in real-time … Read the whole story
- COMMENTARY
The answer may be as elusive and subjective as the nature of creativity itself, and it depends on how one defines "best work." Awards … Read the whole story
With time running out on all but the most determined procrastinators, a new survey from the National Retail Federation reports that shoppers are counting … Read the whole story
The holidays are a time for love… sweet love. K-Y Touch Canada launched an online video campaign targeting, according to the company, "zoomer" women … Read the whole story
Boulder-based agency, Made Movement, elevated Graham Furlong, chief strategy officer, to partner of the agency. Furlong will continue leading strategy across brand planning, technology … Read the whole story
Zicam, an over-the-counter cold remedy and allergy brand owned by Matrixx Initiatives, named New York-based Protagonist, as agency of record to handle its traditional, digital, experiential … Read the whole story
