The agency's North America CEO has overhauled the shop's C-level suite and is re-thinking key areas including hiring and investment. He's also adding resources … Read the whole story
Both the CMO and CCO are departing in January. Makes you wonder. Meanwhile GLOW lets you rebrand Santa-say hello to Krystal Kringle (or whatever … Read the whole story
Native advertising formats -- ads that mimic the native non-advertising content on a publisher's page -- now represent more than a third (35.7%) of … Read the whole story
Initiative also picks up significantly more business after the client's global media agency review which began in the summer. Read the whole story
Bill Tucker joined MediaVest in 1999, subsequently serving as CEO at the agency. Most recently he was president, global client operations at the Starcom … Read the whole story
Acura launched eight customized ads made for Jerry Seinfeld’s Web series “Comedians in Cars Getting Coffee.” Written by Seinfeld and directed by Barry Sonnenfeld, … Read the whole story
72andSunny Amsterdam has added four new hires to its creative team. Gregg Clampffer and Micky Coyne join as creative directors, Damian Isaak as senior … Read the whole story
U.S. International Media (USIM) was named media planning and buying agency of record for WellPet, a manufacturer of natural pet food brands such as … Read the whole story
