The marketer, which sells home soda-making systems, is making a big push this year that will feature the well-known actress in a Super Bowl … Read the whole story
Compared to the old Maytag Repairman, the new guy is younger, buffer, not as lonely and, well, more machine-like. Read the whole story
Latest campaign includes integrations from Jimmy Kimmel, working with Omnicom's The Marketing Arm and ads from sibling shop Goodby Silverstein. OMD handles media. Read the whole story
And while the shop is getting publicity, they swear it's not just a publicity stunt. And a former W+K creative leaves his wheels behind, … Read the whole story
Jamba Juice has named Finn Partners as public relations and social media agency of record. The agency says it will handle media relations and … Read the whole story
The ad stars Laurence Fishburne reprising the role of the Morpheus character that he played in the trilogy of hit Matrix films. Read the whole story
Last night, my 12-year-old cried herself to sleep, heartbroken and inconsolable. Nobody had died. Her parents hadn't battled in a drunken rage. She hasn't … Read the whole story
Panda Express, a chain of Chinese restaurants, tapped Bailey Lauerman as its creative agency of record. The assignment includes strategy, creative development and promotional … Read the whole story
There's a blurred line between gaming and reality in an online spot for Xbox One. "Lost" features a man who's unsure of what he sees … Read the whole story
Starcom USA tapped Jens Welin as executive vice president/managing director, where he relocate to the company’s headquarters in Chicago from Sweden, where he was most … Read the whole story