MAD Agency Daily
Tuesday, February 25, 2014
  • Mindshare Awarded U.S. Media Duties For Volvo

    The WPP shop previously managed Volvo's media work outside the U.S. and will now handle the account globally. The latest award follows by two ... Read the whole story

  • Ogilvy & Mather Worldwide Wins Tiffany & Co. Account

    The WPP shop was named lead global creative agency for print, video, digital and out-of-home media. Read the whole story

  • WPP Takes Stake In eCommera

    WPP is investing in eCommera, the retail data management and software specialist. The holding company put up part of the $41 million that the ... Read the whole story

  • Buy Or Wait: Esurance App Will Tell You

    The application, created by a Deutsch LA division, predicts whether the price of gas will rise or fall within the next 24 hours. The ... Read the whole story

  • Gone But Not For 'Got:' Lowe Spot Propels New 'Milk Life' Campaign

    Lowe Campbell Ewald is breaking new creative for the Milk Processor Education Program (MilkPEP) that transforms everyday activities like running, jumping and playing into ... Read the whole story

  • The WhatsApp Founders Hate Ads -- And That's a Good Thing for Facebook

    As the Social Media Insider likes to go against the grain, here's what she likes most about the fine print in Facebook's $19 billion ... Read the whole story