MediaPost Agency Daily
Thursday, March 13, 2014
  • Bank On It: BBDO Wins Wells Fargo

    Wells Fargo has selected Omnicom's BBDO Worldwide as its brand agency of record, effective April 1, the client confirmed Wednesday. The Omnicom agency replaces … Read the whole story

  • Agencies Are Elitist, Protectionist, Breed Conservatism and Stifle Creativity

    Got a problem with that? Go talk to John Winsor, CEO, Victors & Spoils, who espoused that opinion about his industry in "The Guardian." … Read the whole story

  • ZO Merges Moxie And Engauge

    The digital shops had been aligned since last August, when Publicis Groupe acquired Engauge and aligned it with ZenithOptimedia's Moxie. Moxie is the surviving … Read the whole story

  • Ogilvy Retains AOR For Mazatlan Hotels

    It's a challenging assignment--the Mexican resort area has been plagued with drug violence in recent years. Read the whole story

  • Toyota Backs Hispanicize Event In Miami

    The automaker, like most, has boosted spend against the growing Hispanic market in recent years. Japanese auto brands have dominated the Hispanic market in … Read the whole story