by Steve McClellan
Big societal trends can happen quickly, and the industry must rapidly interpret what the potential impact is on their businesses and their clients' businesses. … Read the whole story
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by Richard Whitman, Columnist
And they're hiring Adland vets to do the cooking. A Miami Ad School grad needs your help, so go to his Web site and … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Not only is FunnyorDie a media company that sells advertising against socially generated page views, it is a production company/studio that makes comedies for … Read the whole story
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by Steve McClellan
According to the study, commissioned by the 4As, clients also think agencies could do a better job of leveraging big insights. And they could … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Advertising Age has posted an article written by Nancy Hill, president and CEO of the 4A's, challenging advertising automation to "bring it on." Read the whole story
by Larissa Faw
The firm's media shop, Publicis Groupe's Spark, helped orchestrate the package, which includes everything from traditional advertising to underwriting a local charity road race. Read the whole story
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by Steve McClellan
Several, actually -- including coming up with ideas to make their agencies more effective in the future. This summer, a large gathering of the … Read the whole story
by Joe Mandese
The Dentsu Aegis Network has restructured the senior management of digital agency network Isobar, naming Jean Lin global CEO. Lin, who has been CEO … Read the whole story
by Joe Mandese
To mark its 20th anniversary servicing the GEICO account, Horizon Media served a five-foot GEICO "Gecko cake" to some 700 employees and key members … Read the whole story