MAD Agency Daily
Friday, April 11, 2014
  • Vodafone Selects MEC For $1 Billion Media Planning & Buying Acct.

    The selection comes after a global consolidation review that the client confirmed in January. OMD was the incumbent. The award also comes amid a ... Read the whole story

  • Shake Your Booty But Don't Be Snooty: Smirnoff Throws An 'Exclusive' Vodka Party

    Exclusive for everybody that is. Sans the brand and class snobbery, a new campaign conveys how vodka has always been a drink that's approachable ... Read the whole story

  • I'm Atlantic City, Do Me

    A new campaign called "Do Anything. Do Everything. Do AC" from Havas New York is designed to expand the region's image beyond gaming and ... Read the whole story

  • Electrifying: MARC's New 'Sparks' Startup Endeavor

    The Pittsburgh agency has created a new program to help kick-start the marketing efforts of startups. The program's inaugural event will be held next ... Read the whole story

  • Buzzfeed Launches 'Social Tune In' To Plug TV Shows Online

    Fired up for the upfronts, BuzzFeed wants to help TV networks drive audiences to specific shows. A new "Social Tune In" program, which the ... Read the whole story

  • PR Wild Pitches - Spring 2014 Edition

    When people talk about the dystopian aspects of the Internet, they get it all wrong. Identity theft? Big deal. Cyberbullying? Pfft. Hate speech, snooping, ... Read the whole story