While the fast-food marketer hopes its new Specialty Chicken product is a raving success, that's the name of its new campaign for it. The … Read the whole story
Leroy & Clarkson gives the popular AMC series the "Don-O-Mite" treatment. R-rated and very funny. Meanwhile, David Murray, son of a Mad Man, writes … Read the whole story
The company's compensation committee cited his efforts to identify potential successors from within to insure a smooth transition plan "in due course." He was … Read the whole story
Interpublic media agency ID Media is launching a specialty unit focusing on healthcare marketing and pharmaceutical brands, naming Michael Maher president of ID Health. Read the whole story
The new offering has a suite of enhanced market-positioning tools. The firm analyzes Big Data to glean insights about the personal values of consumers … Read the whole story
Lapiz, the Leo Burnett multicultural shop focuses on great story telling to raise awareness for the Chicago Latino Film Festival. Read the whole story
It is spring, when a man's fancies turn to media and marketing. Tra la. So much to be fascinated about. So let's start by … Read the whole story
StubHub's Ticket Oak is back in a new TV campaign targeting music lovers and frequent concertgoers. Ticket Oak is rich with leaves, which in … Read the whole story
Jay Benjamin was named chief creative officer of Saatchi & Saatchi New York. Benjamin was most recently chief creative officer at Leo Burnett New … Read the whole story
California-based skincare company, Cremo Company, named Detroit-based Jekyll & Hyde as its agency of record, charged with building national brand recognition for Cremo's flagship … Read the whole story