by Larissa Faw
The cheese and dips company will reach them, and others, with its first brand campaign, "A Mouth Opening Experience," developed by the brand's AOR … Read the whole story
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by Richard Whitman, Columnist
While adam&eveDDB CEO James Murphy is high on London and believes it's truly the ad capital of the world, a couple of ads guys … Read the whole story
by Laurie Sullivan
iCrossing became the first agency to pair search data with audience retargeting with Search Audience Intelligence (SearchAi) technology, announced Wednesday. The new service integrates … Read the whole story
by Steve McClellan
Alexei Orlov will succeed Bob Horvath, who has held the CEO job for eight years and will continue as the agency's Global Chairman. Orlov … Read the whole story
by Steve McClellan
The Omnicom data and analytics arm is re-grouping its tools and services to better align with marketer needs. And it has hired top Wunderman … Read the whole story
by Steve McClellan
Despite cries from a vocal minority, most shares voted were cast in favor of the package which amounted to $50 million for the WPP … Read the whole story
by Larissa Faw
Employees are encouraged to watch the games from anywhere in the world by using the hashtag: #HavasWorldCup. Each post from Facebook, Twitter, Vine, Google+ … Read the whole story
COMMENTARY
by Cody Barz
Two hundred sessions, over 300 speakers, seven days completely dedicated to creativity, inspiration and innovation. As a Young Lion and a first-timer at Cannes … Read the whole story