by Larissa Faw
As the world focuses on Brazil for the World Cup, Brazilian-based ad agency AgenciaClick Isobar announced it is changing its name to Isobar Brazil. … Read the whole story
by Mark Walsh
Michael Lieberman, co-president of Joule U.S., the U.S. arm of the WPP-owned mobile agency, discusses what exactly "mobile" means, whether it should even include … Read the whole story
COMMENTARY
by Kevin Ryan
The media's love affair with sensationalistic nonsense took a turn for the moronic once again last week and "The Wall Street Journal" took another … Read the whole story
by Larissa Faw
Upscale cheese brand Castello is allowing New Yorkers to "Eat the Art" during a exhibit at New York City's Grand Central Terminal. Spong, agency … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
According to the IAB UK, with research conducted by strategy consultancy MTM, 28% of all UK display advertising spend went through programmatic channels in … Read the whole story
by Larissa Faw
Tuff Gong International, Ben & Jerry's and social media platform Tongal are celebrating the 30th Anniversary of Bob Marley's "Legend" with a cross-promotional project … Read the whole story
by Gavin O'Malley
The free ride could soon be over for larger businesses that rely on Foursquare's database of bars, restaurants, boutiques, and the like. Pursuing new … Read the whole story
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by Richard Whitman, Columnist
Remember that recent don't-text-and-drive ad from Ogilvy & Mather for Volkswagen that showed moviegoers in Hong Kong watching a person driving when suddenly, everyone … Read the whole story