Ross will retain her position as BPN's North American president for now. Also being elevated at the company is Jennifer Hohman, who has been … Read the whole story
The former PHD USA CEO succeeds John Barnes, who left the firm in 2013. Most recently, McLean ran his own media and marketing consultancy. Read the whole story
The new campaign, developed by branding and creative services agency 160over90, explores University of Florida student, staff and faculty research endeavors, spanning natural disasters, … Read the whole story
The digital ad industry appears to be in the midst of a shift of power when it comes to programmatic trading. A rift has … Read the whole story
Digital shop Isobar has launched a new commerce optimization platform called ICOM. The Dentsu Aegis shop said the platform focuses more on the "post … Read the whole story
The decision came after a review that began in June. The food chain spent around $60 million on ads in 2013, according to Kantar. … Read the whole story
On the agency side, we hear a lot of brands argue that they simply don't have the clout to make the leap from local … Read the whole story
Well, here's the greatest thing to have come along since, well, since Tuesday's announcement of the new iPhone. It's a new app called Pitcher. … Read the whole story
Land Rover wants to send you to outer space. Gillette razors tickle the ivories. Let's launch! Read the whole story
Deutsch LA hired Colin Drummond as partner and chief strategy officer. Drummond will serve as chief strategist across all of Deutsch LA's client accounts, … Read the whole story
Harvey Building Products, Waltham, Mass. named Forge Worldwide as its new agency of record, following a review. The account was handled on a project … Read the whole story