MAD Agency Daily
Friday, September 26, 2014
  • PHD Swipes UM's Wiseman, Forms Strategic Communications Post

    Omnicom media shop PHD Worldwide has named Will Wiseman to the newly created role of president, Strategic Communications, PHD USA. For the Omnicom shop … Read the whole story

  • The Selfie As Ad Format

    If mobile has contributed a unique art form to the culture, it's the selfie. So why not turn them into a new kind of … Read the whole story

  • Agency Yard Embarks On 'Scandalous' Limited Campaign

    The agency has created a multimedia campaign that includes digital, online videos, and print ads running in People, InStyle and Glamour magazines. Read the whole story

  • Rapp Taps Steven Piluso To Launch Its New U.S. Media Practice

    Omnicom's Rapp has hired agency veteran Steven Piluso as head of activation and media to run its new U.S. media planning and buying practice. … Read the whole story

  • Hello Design Helps Speedo Expand Beyond The Pool

    The agency and its client have developed a new app, Speedo Fit designed to motivate and empower fitness swimmers. Read the whole story

  • USIM Wins O'Charley's Media Account

    Restaurant chain O'Charley's has selected U.S. International Media for traditional and digital media planning and buying duties after a formal review, the company has … Read the whole story