Mad Blog
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These days, ad people like to think that things are pretty gender-neutral in advertising city. It goes along the lines of "So stop your yapping about that whole gender gap-flap … Read the whole story
by Larissa Faw
CEO Maurice Levy blames a number of factors for the weak results, including himself. "What has been a distraction is the merger and that's … Read the whole story
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by Richard Whitman, Columnist
That move Cadillac made to New York's SoHo neighborhood in an apparent bid to leave behind the archaic decay and soullessness of Detroit in … Read the whole story
by Larissa Faw
Publicis Groupe customer engagement agency Rosetta continues to beef up its executive suite. The agency has named industry veteran Drew Kurth as Partner for … Read the whole story
by Steve McClellan
It's a coup for Goodby's New York office, which opened its doors in January of 2013. The agency will create a campaign that is … Read the whole story
by Joe Mandese
The Council for Research Excellence this morning is releasing a comprehensive primer for the advertising and media research community to begin organizing how it … Read the whole story
by Erik Sass
Digital jukebox operator TouchTunes announced another win with the addition of its network to Kinetic's Active Exchange, making its lifestyle venues audiences available for … Read the whole story
by Steve McClellan
Weed will set the standards bar for the new program, announced earlier this year. He will also oversee the jury selection process and the … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Sir Martin Sorrell has reported he is "puzzled" by the transparency debate around programmatic -- but the real issue here is that unless the … Read the whole story
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by Amy Corr
Boys and their toys. In this case, it's also their legacy. The latest commercial in the Dodge Brothers brand campaign is full of your … Read the whole story
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by Amy Corr
Digital Pulp hired Dave Hadden as UX designer, reporting to Sarah Blecher, partner and director of user experience. In his new position, Hadden will … Read the whole story
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by Amy Corr
San Diego-based digital agency, MJD, added four new clients to its roster, which already includes Oakley, Disney, Red Bull, Legendary Pictures, Titleist, NBC Universal … Read the whole story