MediaPost Agency Daily
Thursday, November 6, 2014
  • Rosetta Names Eric Healy CEO

    Healy succeeds Tom Adamski, who in September was appointed CEO of Razorfish Global, a new Publicis Groupe unit that combines Razorfish, Rosetta and certain … Read the whole story

  • Elliott Management May Seek IPG Board Seats

    That's according to the Wall Street Journal, citing unnamed sources although neither Elliott or Interpublic would comment on the story. Elliott disclosed in July … Read the whole story

  • Radio Advertisers Get Their Own Agency: Hyperbolic Creative

    The average American listens to 14 hours of radio each week and 93% of listeners don't skip commercials, according to Nielsen Audio. Simply put, … Read the whole story

  • Razorfish Global CEO Quickly Puts His Management Team In Place

    Tom Adamski is quickly putting his stamp on Razorfish Global, the newly minted Publicis Groupe unit that houses Razorfish, Rosetta and certain Nurun assets. … Read the whole story

  • Ad Shop BPN Gains Two New Executive Leaders

    Longtime CEO and Creative Director Terry Schneider is retiring after 20 years at the helm of BPN's creative department and seven years as CEO. … Read the whole story

  • AppNexus Unveils Ad Quality Monitoring, Anti-Fraud Guarantee

    AppNexus is moving to bolster advertiser confidence in its in-app ad offerings with a new app of its own, allowing publishers to monitor ad … Read the whole story

  • Why Clients Really Fire Agencies

    It is all about the relationship. Anyone that tells you otherwise is lying. You see, marketing, and especially marketing communications, tends to attract professionals … Read the whole story