Mad Blog
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No, it didn't break the Internet. And sorry, you can't unsee that impossibly large, oiled-up, whiskey-colored double spheroid that can stand in for so many things. I refer, of course, … Read the whole story
by Joe Mandese
In its first major push into Madison Avenue, Web and mobile browser software developer Mozilla has cut its first deals with big advertisers and … Read the whole story
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by Richard Whitman, Columnist
What's an ad agency to do when it's had enough bad ideas and it simply can't take it any longer? It invites its employees … Read the whole story
COMMENTARY
by Ash Nashed
In the native advertising industry there can be a concern that ads are effectively playing hide-and-seek with consumers by trying to appear like regular … Read the whole story
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by Larissa Faw
WPP's Geometry Global is out with a new report, and one important insight revealed by the research is that digital and mobile play a … Read the whole story
by Larissa Faw
Tillamook Country Creamery Association, a farmer-owned co-op dairy from Tillamook County, Oregon, has named 72andSunny, whose founders hail from Oregon, as its lead agency. … Read the whole story
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by Tyler Loechner
Interpublic Group (IPG) and Millennial Media, a mobile ad firm, on Thursday announced a yearlong global partnership. IPG agencies and their clients will have … Read the whole story
by Steve McClellan
The agency has promoted Rei Inamoto to Global Chief Creative Officer, succeeding co-founder James Hilton, who is departing to establish a new London-based tech … Read the whole story
by Steve McClellan
Sproule has been appointed to the new post of President for the North American Region. He will also serve as managing director for the … Read the whole story
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by Amy Corr
Creative content agency Plus has teamed up with the brand design team at Starwood Hotels & Resorts to create a series of videos highlighting Starwood's new “Keyless Key” Bluetooth-enabled unlocking … Read the whole story
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by Amy Corr
OgilvyOne Worldwide has appointed Mish Fletcher to Worldwide Managing Director, Marketing. The newly-created role reflects a commitment by the agency to strengthen and expand … Read the whole story
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by Amy Corr
Banana Republic has selected We Are Social to handle the brand’s US social media strategy, activations and community management. The agency has gotten off … Read the whole story