McCann is the incumbent and is being invited to defend. The Army spends about $200 million a year on marketing and advertising services, according … Read the whole story
Talk about an all-inclusive, complete brief! As part of its annual Creative Press Challenge, Dutch newspaper Persgroep briefed 110 creatives on the Iranian refugee … Read the whole story
After running direct response TV advertising campaigns for the past two years in the U.S., Europe and Latin America, Wix decided on Super Bowl … Read the whole story
This week, Belk and digital agency HelloWorld are launching the Santa Baby Sweepstakes, a holiday-themed multi-channel incentive program accessible across digital and mobile channels. … Read the whole story
"We had trucked in the letters, which are 60 feet high, for the top of the stadium. Each one needed its own tractor-trailer. And … Read the whole story
Effective immediately, the agency's Atlanta office will lead strategy and creative in North America and the United Kingdom. JWT sibling agency Geometry Global (both … Read the whole story
COMMENTARYVolvo has tapped Google's virtual reality project Google Cardboard that allows consumers to take a virtual test drive in its XC90 model. The campaign … Read the whole story
Most stories about the Fall of the Berlin Wall typically center around life before and after the reunification. To commemorate the 25th anniversary, 72andSunny … Read the whole story
Rob Feakins, President and Chief Creative Officer at Publicis Kaplan Thaler is leaving the agency, the shop has confirmed. AgencySpy broke the story late … Read the whole story
The fashion and home wares retailer The White Company, which as its name suggests, sells white merchandise, has selected Rapp Media to handle media … Read the whole story
