by Larissa Faw
The client spent $32 million on U.S. ads in 2013 (per AdViews) and Spark is now responsible for all traditional, digital buying and planning … Read the whole story
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by Richard Whitman, Columnist
Alan Schanzer is a name with which you agency types will soon become familiar. Read the whole story
by Larissa Faw
Debuting next month, the documentary film looks at the emotional ups and downs of each of the 40 weeks of pregnancy. Horizon Media's Bungalow … Read the whole story
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by Richard Whitman, Columnist
Creative agency Mint Advertising has hired digital veteran Sean Black as vice president, head of media and digital strategy. Black comes to Mint with … Read the whole story
by Steve McClellan
The role is being filled by 10-year industry veteran Rachel Glasser, who is tasked with providing data privacy education across GroupM agencies and clients. … Read the whole story
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by Richard Whitman, Columnist
Oh, this is just too funny. Those cocky youngsters over at Snapchat are holding firm on their asking price of $750,000 for one day … Read the whole story
by Larissa Faw
Hayward will oversee the entire KBS network, spanning New York, London, Los Angeles, Montreal, Toronto, and Shanghai. He will work closely with KBS's executive … Read the whole story
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by Richard Whitman, Columnist
So you have probably heard Y&R has promoted Ronny Northrop to chief creative officer. It's one of many moves Y&R has made. Just a … Read the whole story
by Steve McClellan
The win came after a review that began in September and that focused heavily on digital. The New York-based ad shop will be responsible … Read the whole story
by Steve McClellan
The selection, effective immediately, came after a competitive pitch process that included four other competing agencies. Initially, Possible will focus on the energy company's … Read the whole story
COMMENTARY
by Jonathan Tatlow
It's happening in several ways. Technology is transforming the Internet into a Web of Utility while enhancing the power of people to understand people. … Read the whole story