Women are more likely to say they watch the Super Bowl for the ads (52% of women vs. 41% of men), but 31% of … Read the whole story
Digitaria co-founder and CEO Dan Khabie has been appointed global and North America CEO of the new agency -- reporting to JWT Global CEO … Read the whole story
According to the agency, Gruner's responsibilities include leading strategic and brand planning across its roster of clients and developing creative ideas that intersect branding … Read the whole story
Loctite and its ad agency Fallon are introducing the brand's first Super Bowl ad to raise recognition among everyday users. They want people to … Read the whole story
It's the Enfagrow Toddler Bowl, sponsored by Mead Johnson and airing on several Discovery Communications channels. The partnership, negotiated by Publicis Groupe's Spark, part … Read the whole story
Many Super Bowl ads will undoubtedly feature trite superficial stories to tug on viewers' heartstrings. First Bank, however, saw an opportunity in doing the … Read the whole story
Two weeks ago, the Richards Group moved all of its 700 employees into its newly constructed, 18-story high-rise in Dallas' West Village. The new … Read the whole story
You were expecting some witty Super Bowl commentary here? Read the whole story
The first of two Super Bowl ads Toyota will run during the big game stars Paralympic medalist, Team Toyota athlete and "Dancing With The … Read the whole story
Nissan United, an Omnicom unit, hired Antonio Navas as its first chief creative officer, a role previously overseen by Rob Schwartz as global creative … Read the whole story
David & Goliath joins the Jack In The Box agency roster, following a review. Secret Weapon remains lead agency for Jack In The Box. … Read the whole story