Sources say the realty giant has issued an RFP for its media assignment, although a company rep declined to confirm or deny that a … Read the whole story
There's not too many months that go by in the ad biz without some mini scandal brewing over whether or not some agency copied … Read the whole story
The Boston-based agency will oversee television, radio, print and out-of-home advertising. In addition, Forge will support the Friendly's team as it focuses on its … Read the whole story
Waxing eloquent about his career and relationship to Tom Waits, BBDO Worldwide CCO David Lubars noted that like the thought espoused in Tom Wait's … Read the whole story
Los Angeles-based advertising agency Ignited has sifted through more than 100 trend reports to identify 15 key trends for 2015 from the most relevant … Read the whole story
Everyone's getting into advertising! Big Picture Entertainment. a film marketing firm, has launched Rec Room, a new division that will focus on helping its … Read the whole story
The purchase price is estimated at $30 million. Dentsu said the agency would become part of Dentsu Aegis Network's global digital marketing agency Isobar … Read the whole story
In its 18th year independent Atlanta agency Ames Scullin O'Haire is expanding its management team with several new hires. Following the retirement of managing … Read the whole story
This is the first time the pretzel brand has launched a targeted, emotional appeal nationally, says 160over90's Cory McCall. "The new 'We Make the … Read the whole story
Silver joins McCann from his own agency, Silver+Partners, which is closing. In November, Silver's agency lost a major account, Carmax, which appointed McKinney as … Read the whole story
Now that the smoke has cleared - for everyone except Pete Carroll - many Super Bowl ads are having a second life online as … Read the whole story
"Missed Connections" reunited to promote VH1 series. Selfie a day helps determine next haircut. Let's launch! Read the whole story
Code and Theory tapped John Long as group creative director. Long joins the agency from Huge, where he led the DICK'S Sporting Goods, TD … Read the whole story
Pitch was named agency of record for Haggen, Pacific Southwest, following a review that began with 12 agencies and narrowed to four finalists. Pitch … Read the whole story