by Larissa Faw
This account win represents a new direction for the auto retailer, who previously handled media duties in-house. CarMax spends an estimated $60 million annually … Read the whole story
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by Richard Whitman, Columnist
For about a year, Havas Chicago has been using social media to recruit new interns. Read the whole story
by Larissa Faw
The agency will be responsible for all planning and buying, along with digital and paid social media efforts. Havas' Chicago office will manage the … Read the whole story
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by Richard Whitman, Columnist
Over in Australia, an investigative audit found media agency MediaCom engaging in foul play, creating fake campaign reports for three of its clients -- … Read the whole story
COMMENTARY
by Jason Wolfson
Mobile programmatic is the automated buying and selling of media on a mobile device. This type of ad buy removes the need for manual … Read the whole story
by Larissa Faw
Baltimore-based r2i has backing from Japanese investment firm ORIX Mezzanine & Private Equity which facilitated the CatapultWorks acquisition. Initially, the two agencies will be … Read the whole story
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by Richard Whitman, Columnist
Well, you could see this one coming from a mile away. That and the fact that we will have to now endure #TheDress in … Read the whole story
by Larissa Faw
RhinoCoders is a series of free computer programming classes for 7- to-17-year-olds living in metro Detroit. The program first ran last fall and now … Read the whole story
by Steve McClellan
With the win PNYC becomes part of a global consortium of agencies led by EDB's agency of record, The Secret Little Agency (TSLA), based … Read the whole story