by Steve McClellan
That stands for Agency of Collaboration, which is both a frame of mind and a way of approaching work that is increasingly taking place … Read the whole story
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by Richard Whitman, Columnist
At a forum last week Wieden told the audience, "You and I can do better." Read the whole story
by Larissa Faw
The proprietary "consumer knowledge" platform combines media usage data in context with custom research and convenience panel capabilities as well as data collected via … Read the whole story
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by Richard Whitman, Columnist
FCB Paris has, ahem, launched an interesting stunt. The agency says it will send one of its copywriters, 25-year-old Baptiste Szuwarski into space if … Read the whole story
by Larissa Faw
The second phase of the brand's "Odyssey Project" campaign is putting its message into the hands of 80 brand ambassadors. The move isn't without … Read the whole story
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by Richard Whitman, Columnist
Las Vegas based SK+G Global has appointed of former Kastner & Partners Exec Brian Veasey to director of business development. Veasey joins the agency … Read the whole story
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by Joe Mandese
Following more than a year of extensive auditing of its TV audience measurement methods, the Media Rating Council has determined that Rentrak's national and … Read the whole story
by Larissa Faw
The Fuseideas team overseeing the account is based in the shop's Portland, ME office. It will create broadcast, print, out-of-home, point-of-purchase, digital and social … Read the whole story
by Larissa Faw
Thanks to Georgia State's Coach Ron Hunter falling off his chair after his son R.J. Hunter hit the winning shot against Baylor. Some 10% … Read the whole story