by Steve McClellan
L'Oreal USA has kicked off a comprehensive media planning and buying review, the company has confirmed. Internally, the review will be overseen by Nadine … Read the whole story
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by Richard Whitman, Columnist
Ever since the sixties, the Pillsbury Dough Boy has been giggling after getting poked or tickled in TV commercials. Read the whole story
by Larissa Faw
GameBridge is a new agency that licenses characters from popular video games for use in advertising content and ad campaigns. The New York-based shop … Read the whole story
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by Richard Whitman, Columnist
Well, this is sweet. Albert Crane is president and CEO of CyberSales One. Both of Albert's kids work in advertising. Albert is very excited … Read the whole story
by Steve McClellan
The appointments were made after a formal review, which began not long after the company hired Jeffrey R. Hennion as EVP, Chief Marketing and … Read the whole story
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by Richard Whitman, Columnist
So there's this guy named Kevin Blanford. He was awarded a free trip to the Wyndam Grand Rio Mar Beach Resort and Spa in … Read the whole story
by Larissa Faw
Other celebrities can have a huge impact on brands. Case in point: Will Ferrell's recent visit to The Tonight Show on NBC dressed as … Read the whole story
by Wendy Davis
The Federal Trade Commission and Deutsch L.A. have finalized a settlement stemming from allegations that the ad agency asked employees to promote Sony's PlayStation … Read the whole story
COMMENTARY
by Mike Drexler, Op-Ed Contributor
There are many reasons, often justified. That said, many issues that arise can often be resolved if both the agency and client believe in … Read the whole story